GT Era

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Family overview
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Subfamilies
  • Display Thin
    Throughout his career, he became proficient and innovative in the fields of photography, typography, sculpture, painting, printmaking, film-making, and industrial design.
  • Display Thin Oblique
    Our modern system of production is imposed labor, a senseless pursuit, and, in its social aspects, without plan; its motive is to squeeze out profits to the limit. This in most cases is a reversal of its original purpose.
  • Display Light
    Line Diagram 25: Linear structure of the picture “Little Dream in Red” (1925) by Kandinsky, Wassily.
  • Display Light Oblique
    The stronger the aesthetic experience the more completely will the objective, natural appearance of the object of the experience be annihilated.
  • Display Regular
    In 1920, Albers joined the Weimar Bauhaus as a student and became a faculty member in 1922, teaching the principles of handicrafts.
  • Display Regular Oblique
    So much for technique! But what about beauty? The New Architecture throws open its walls like curtains to admit a plenitude of fresh air.
  • Display Medium
    In 1919, I lived in Vienna, lost among the depressed conformists of the postwar period. Coming from a farm in the agricultural center of Hungary, I was less intrigued with the baroque pompousness of the Austrian capital than with the highly developed technology of industrial Germany.
  • Display Medium Oblique
    Our modern system of production is imposed labor, a senseless pursuit, and, in its social aspects, without plan; its motive is to squeeze out profits to the limit. This in most cases is a reversal of its original purpose.
  • Display Bold
    The repetition of standardized parts, and the use of identical materials in different buildings, will have the same sort of coordinating and sobering effect on the aspect of our towns as uniformity of type in modern attire has in social life.
  • Display Bold Oblique
    The creative human being knows (and suffers from it) that the inherent values of life are being destroyed under the pressure of moneymaking, competition, and trade.
  • Display Heavy
    We should accept nothing as predetermined, as constituted for eternity. Every firmly established, familiar thing can be shifted about and brought under a new and, primarily, unfamiliar order.
  • Display Heavy Oblique
    The phenomena of nature or of pictorial form become transposed to a new plane where the relationships of the elements begin to break away from objectivity and establish a new kind of order.
  • Display Black
    The stronger the aesthetic experience the more completely will the objective, natural appearance of the object of the experience be annihilated.
  • Display Black Oblique
    Not the single piece of work, nor the highest individual attainment must be emphasized, but instead the creation of the commonly usable type, development toward “standards”.
  • Settings
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Typeface information

GT Era reimagines the warmth and idiosyncrasies of early grotesk typefaces for our own era. These pre-modernist tools were being pushed to their extremes in the radical designs of the modernist movements—like Bauhaus and De Stijl—of the period. The typeface shuns neutrality and embraces friction, championing recognition over uniformity and flavor over conformity.

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Typeface features

OpenType features enable smart typography. You can use these features in most Desktop applications, on the web, and in your mobile apps. Each typeface contains different features. Below are the most important features included in GT Era’s fonts:

  • SS01
  • Alternate g
Painting
Typeface Minisite
  • Visit the GT Era minisite to discover more about the typeface family’s history and design concept.